E-commerce - Meaning and advantages

It is a modality that consists of the commercialization of goods and services through the Internet, using electronic means as payment methods.

E-commerce - Meaning and advantages | Websites Management | It is a modality that consists of the commercialization of goods and services through the Internet, using electronic means as payment methods

Ecommerce, also known as electronic commerce, is a novel modality that consists of the commercialization or sale of goods and services through the Internet, using electronic means as payment methods.

Nowadays it is essential that companies have the ability to adapt to the online world. E-commerce will facilitate any relationship with customers thanks to the efficiency, security and ease that this method can contribute.

Consumers are increasingly familiar with making purchases through the Internet, and not only that, but they are also becoming increasingly demanding. They ask for services that come to bring them greater comfort in their lives, and through electronic commerce they are getting closer and closer to them.

In recent years there has been a considerable increase in the number of people who prefer to buy clothes, furniture, electronics, or even other virtual services, such as switchboards or virtual numbers without leaving home.

Therefore, companies must be up to standard and offer a quality service on their website; not only in terms of the information provided by the company and what it commercializes, since that could be called as a presence on the Internet, but also other aspects such as the promotion given to the company in relationship with marketing, or additional information about your products or services that may be facilitated.

For your company to differentiate itself in the market, it is not only necessary to be present in the world of international trade, but also your website has a series of images and interactivity that makes your website attractive and captures the customer's attention , but without being annoying when offering information to the client. Thus, it is equally important or more that the visitor can feel safe with their website, so it is essential to create that loyalty for the consumer.

One of the great offers that electronic commerce is making available to its customers is the sale of virtual services, such as a virtual number. What does it consist of? Well, in the acquisition of a telephone number that any company can use to promote its image, whether local or international, and that does not need the purchase of any additional device since you can use your old fixed or mobile lines. This virtual number offers great advantages, such as free and unlimited call forwarding to fixed or mobile lines, making outgoing calls totally free using the webRTC option wherever you are, an international number that will make it easier for your foreign clients to contact you. company, and much more.

Thus, E-commerce has numerous advantages for your company. Following the 2018 trends of e-commerce can create business opportunities and facilitate the distribution of your products or services. Clients can be much better informed, and an increase in competitiveness as well as in the quality of the service will be achieved.

The company - client relationship will be much more direct for any doubt or query that the consumer may have. In addition, thanks to this method you can take more control of the orders that are made or of the clients with which the client company.


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APA Format Reference:

Delgado, Hugo. (2019).
E-commerce - Meaning and advantages.
Retrieved Jan 11, 2024, from


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Professor at the University of Guadalajara

Hugo Delgado Desarrollador y Diseñador Web en Puerto Vallarta

Professional in Web Development and SEO Positioning for more than 10 continuous years.
We have more than 200 certificates and recognitions in the Academic and Professional trajectory, including diploma certificates certified by Google.



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